Your SME Business Advisor
Expert Business Advice & Support for SMEs - Grow your Revenue, Reduce your Stress
Welcome to SME Help Now, where we offer expert business advice & on-going support services for small & medium businesses.
Tailored to meet your business needs, drive growth, improve profitability, and share the burden of running a modern business in NZ. We cover Accounting, Sales & Marketing, Productivity, IT reviews, and HR. At the start of each engagement we include a comprehensive business review.
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You can book a free 30 minute call with us to discuss your challenges.
Why choose us?
​We are experienced business owners, CEOs, functional experts that truly cover every part of your business.
We will save you $$ versus an accountant, digital marketing agency, sales training, productivity consultant, IT expert, HR specialist, Health & safety expert, and a Lawyer.
One call to us, and you can get comprehensive integrated advice in all these areas in one provider, and at a fraction of the cost. ​
Who are we?
Hi my name is Steve Richardson, and I'm the founder and Managing Partner of SME Help Now.
I've been working in businesses for over 30 years in different countries and cultures as CEO, COO, HR Director, Head of Sales & Marketing, Product Categories, Operations and IT. I have also been a Board member and an Regional Executive team member of a number of companies including Fonterra, Hewlett Packard, Pioneer NZ, and Global Green.
I have founded 4 companies including a Pet services business, an Agri Seed company, 2 x Professional Services agencies, and I've support the development of a number of other startups
I have a strong track record of improving business performance
10 Examples of How We Helped SMEs
1. Google - establishing keywords & optimising Google advertising, Google my business & Facebook / Instagram advertising to generate 56,000 impressions, 1200 website clicks a month & 200 sales enquiries.
​2. Maximising cashflow and funding by predicting 3-6 months of cash on hand accurately, IRD / GST payment plans, accounts payable, accurate sales budgets and weekly adjustments & feedback.
3. Setting up brand, web presence and online sales, with SEO optimisation.
4. Suggesting marketing offers (via email, FB / Instagram) to generate short term sales without cannibalising future Sales at higher margins.
5. Team - identifying A, B & C players, making good promotion decisions and improving team performance. Managing Poor performers and lifting their performance or removing them.
6. Restructuring employees to focus on key positions, reduce staff costs and increase productivity and profitability.
7. IT systems review - helping pick the right systems and integrating them within budgets.
8. Sales training including sales scripts, emails & SMS to maximise conversion rate and additional sales.
9. Benchmarking with competitors inc. products, pricing, brand and overall experience.
10. Product & pricing reviews with clear visibility of margins and suggestions. Often 20% of products / services return 80% of the revenue / margin. ​
Our services
Explore our case studies to see how SME Help Now has helped businesses overcome challenges, achieve objectives, and thrive in competitive markets.
Accounts, Analysis & Cashflow
Optimising Financial performance
Helping you set realistic budgets, improve your cashflow, preparing accounts, pricing, tracking sales performance & reducing expenses
Sales & Marketing
Driving Sales Growth
Optimising your sales & marketing plans to increase sales, customer numbers, spend per customer and sales conversion rates. Marketing inc. digital channels google adverts, SEO, Facebook / Instagram & social media.
Productivity & IT Solutions
Smart Technology Support
Advice on your key processes, training & operating procedures. IT reviews of your core systems, integrations, web presence, digital sales, customer communication channels & security (inc. CCTV).
HR & People
People are your biggest asset
Support with recruitment, contracts & templates, employment disputes & other staff issues, benchmark pay rates, payroll, performance reviews, training & restructuring.
Client Testimonials
Helen Miller, CEO & Founder, The Dog Den Limited
"Steve helped me grow our initial customer base with marketing support particularly with Google SEO & digital adverts. He supported me with all HR & People processes, including the tough ones like employment disputes, restructuring parts of the team (to restore our profitability), misconduct investigations and managing poor performers. They manage our accounts, cashflow & payroll every month. Their advice has been invaluable. Down to earth, hard working, and with heaps of experience."
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​Champak Metha (Former CEO & Board member of Global Metal solutions, Youth In Transition, Auckland Memorial Museum)
"I’ve worked with Steve Richardson since 2004, both as a colleague and as an independent consultant, including during significant organisational change at a number of businesses. Steve combines sharp commercial thinking with integrity and sound judgment, and is highly effective across strategy, people, and performance improvement."
Partner Plans - Monthly Subscription
Individual sessions
195 New Zealand dollars
395 New Zealand dollars